Q3 2011 Internet Ad Revenue Increased by 22% : IAB

Internet ad revenue is increasing year by year; companies are promoting their business online for boosting their sales revenue. Growth of Internet ad revenue in US was excellent for third quarter with 7.88 billion dollars. The growth rate for third quarter is 22%, which is more than last year same quarter revenue.

International Advertisement Bureau (IAB) presented the report on international online advertisement spending. As per the November report, internationally online ad revenue for the third quarter of 2011grew 2.7% more than in 2010.

The president and CEO of IAB said that brand marketers found the things where most of the customers spend time, people spent more time online so they are target to those customers to increasing their online promotions. An official from Price Waterhouse Coopers LLP said, behind the online promotions growth is that peoples’ spending on Internet is increasing, so digital media advertising is in more in demand now.